The real estate market is facing a number of trends and opportunities that will shape its future. Sustainability and green building are gaining importance, while technological innovations such as artificial intelligence and the Internet of Things are revolutionising the market. Flexible working models and coworking spaces open up new opportunities for investors, while urbanisation and the associated housing shortage offer challenges and opportunities. Demographic change is influencing demand for real estate, and globalisation is leading to increased international investment activity. It is important to recognise these trends and adapt to the opportunities in order to succeed in the changing real estate market.